For Brass and Bliss Craft Co., we embraced the exciting challenge of rebranding a cherished 30-year-old family business as it transitioned to the second generation of ownership. Our design breathes new life into the brand, infusing it with boldness and modernity while maintaining its rich heritage. We crafted a striking and memorable visual identity that stands out in the bustling environment of trade shows—where much of their business thrives. The new branding features bold, easy-to-read typography and vibrant colors, ensuring it catches the eye of attendees and sets Brass and Bliss Craft Co. apart from competitors. This revitalization not only honors the legacy of the founders but also propels the brand into a new era of innovation and visibility.
Injecting the power of personal passion and familial love into a professional pursuit, we embarked on a brand design project for a handmade women's jewelry line. The owner, Cassie, envisioned her brand to be a symphony of pink hues, oozing romantic vibes and brimming with fun elements. She had a very personal request to incorporate her two sons' birth flowers, the larkspur, and the narcissus into the design. Being a product-based brand, we faced the challenge of seamlessly integrating the floral elements without complicating the logo for product packaging. Our creative solution? We utilized the florals as part of the overall branding elements, creating an aesthetic that is both charming and flexible for various applications. This unique jewelry brand is more than just pretty pieces; it's an embodiment of women's empowerment. The brand donates a portion of sales to a different local charity each month, supporting and uplifting women in myriad ways. Every piece sold becomes part of a bigger mission, making this project an incredibly rewarding experience for our team.
Candles are all about ambiance, and that's precisely what we set out to create when we partnered with Wick'd Up, a small artisan candle company owned by Cathleen & Jeff Moore. Being our neighbors and past clients, we knew just the right approach to take for their new venture. The project entailed creating a brand, designing a website, and building out an ecommerce platform for their hand-poured, bespoke candles catered to upscale clients. Aiming for a traditional and high-end feel, we curated a design that matched the luxury and attention to detail that goes into each Wick'd Up candle. The result was a rich, elegant brand, mirroring the enchanting glow of their handcrafted candles, and an ecommerce platform as seamless as their smooth wax finishes. A true testament to the sophisticated charm that Wick'd Up brings to their clients' homes.
Enchanting greenery met whimsical flair in our project for Sapphire Dragon Gardens. This California-based plant company is cherished for its vibrant foliage and its captivating mascot dragon, Sapphy. When the owner expressed her desire for a "witchy yet pastel" vibe, we knew we were in for an exhilarating journey! The ecommerce build-out for Sapphire Dragon Gardens involved breathing life into this unique concept. We infused the website with playful pastels to capture the whimsical, magical vibe, while keeping the enchantment of their flourishing plants at the forefront. The result was an ecommerce platform as lively and inviting as a stroll through a mystical garden, mirroring the effervescent personality of the owner. A botanical wonderland meets online marketplace, the Sapphire Dragon Gardens project was a delightful, color-splashed journey into the magical world of plants!
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