Sometimes a website disappears—quite literally. That’s exactly what happened to Kim Althausen and her bookkeeping agency Modern Ledgers. After losing her previous site, she reached out early in 2025 to build something brand‑new and built to last.
We had a great time bringing her back online—clean, modern, and elevated.
A Fresh Start with Intentional Simplicity
Kim came to me ready to rebuild. She already had a clear brand identity and logo, so our focus was on bringing that personality online in a way that felt fresh, functional, and modern.
Key decisions we made:
- Simple, modern palette — We stayed minimal with color to give her services page, testimonials, and visuals space to breathe
- Clean, readable typography — Prioritize clarity, especially in financial services
- Professional photography — Kim invested in a photo shoot, giving her site a visual backbone that elevated the entire design
- Strategic site architecture — Clearly laid out services, offerings, and pathways so visitors know exactly where to go
Because she already had branding she loved, we didn’t redo everything. We gave the site a fresh life—one where the design supports the message without fighting against it.
Why This Project Matters
Bookkeeping is a behind-the-scenes function. Clients want someone professional, trustworthy, and calm—someone who can handle their financial details without drama. This site needed to reflect that.
Modern Ledgers’ new website now communicates professionalism and grounded expertise. The polished photography, the clean layout, and the cohesive visual flow all work together to give Kim a digital presence that matches the quality of her work.
Thinking About Bringing Your Online Presence Back to Life?
If your site’s broken, missing, or just falling short, it’s not too late for a fresh start. Sometimes you don’t need a full rebrand—just a rebuild that honors what’s working and brings clarity to what matters most.
→ Let’s design something clean, modern, and built to last
Start your project with Makena Creative »
